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Cameroon

CFAO Retail

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CHALLENGE

The CFAO Group has been present in Africa for nearly 160 years. The Group is the trusted partner of the largest brands in its four sectors of activity: Mobility, Healthcare, Consumer Products and Technology & Energy.

On the strength of its African expertise and aware of the opportunities offered by the continent, CFAO, in its project to transform Africa, has created CFAO Retail to implement an ambitious development strategy in the retail sector in West and Central Africa.

To carry out this strategy, CFAO Retail has entered into an alliance with CARREFOUR, the French leader and world giant in mass distribution, to open six shopping centres in Cameroon by 2020.

Through their alliance, Carrefour and CFAO Retail started activities in Cameroon in 2017, with the opening of the Bonamoussadi "Carrefour" shopping center in Douala.

SOLUTION

With a view to optimising the achievement of the objectives set, CFAO Retail Cameroon requested technical assistance from AMSCO for the launch of its activities. AMSCO's intervention was in the following areas: the construction of a shopping Centre, the setting up and start-up of an agri-food Centre.
IMPACT
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Shopping Centers

Shopping Centers Opening
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Employees

Direct jobs in 2019
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Local Supply

Fresh products made in Cameroon
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Trainees

Young Cameroonians trained

 

  • Effective launch of activities: In 2017 with the opening of the “Carrefour” shopping Centre of Bonamoussadi in Douala and the opening of the “Carrefour Market Ekié” in Yaoundé in October 2019.
  • Job creation: The number of staff increased from 6 to +202 direct jobs in 2019, that is to say 80% nationals and 20% expatriates.
  • Fight against the high cost of living through affordable prices for the average Cameroonian.
  • Improving the lives of Cameroonians through the construction of buildings for entertainment.
  • The promotion of locally grown products “made in Cameroon”: 83% of fresh products are supplied locally, resulting in the development of local content.
  • Capacity building 144 young Cameroonians have received vocational training in the field of mass distribution. 2 students from the Catholic University of Central Africa (UCAC) have also been trained and have been recruited into the CAMDA team.
  • Increase in turnover and payment of taxes in the amount of 449 700 000 Fcfa in 2018.
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Martial as IT Manager is responsible for deploying, managing, and maintaining IT systems, services, and capabilities to best meet the changing needs of the Group. Prior joining AMSCO Group, Martial brings in 10 years’ experience as Information Technology professional with supervisory roles.

He has an extensive background as System Administrator and Head of IT Infrastructure in telecoms, FMCG and agribusiness multinational companies. His expertise includes, but is not limited to, Networks and Sytems Administration, Cloud technologies, Business Analysis, IT Project Management and  IT Audit. He graduated Master of Engineering in Information Technology and is certified ITIL Foundation in IT Services Management.

Lomiah Nhongo has a wealth of experience in project/programme management, maximizing an organization’s communications, resource deployment and managing stakeholder relationships thus improving service delivery and achieving company objectives.

In her current capacity as Country Managing Director-Zambia, her aspiration is to drive company strategy to fulfil the vision of AMSCO Advisory Services Zambia Ltd at becoming the leading authority in Human Resource Advisory in Zambia by 2021. She holds an MBA from Webster University, London and a BBA from University of Wisconsin-Madison.

Zanele Radebe is an experienced Human Resources Professional with over 10 years’ multinational experience.

In her capacity as HR Business Partner, she is responsible for developing and implementing the organisation’s People Strategy, Policies & Procedures, end to end recruitment and overall Group HR Management. Zanele holds a Diploma in Human Resources Management from IIE, Certification in Labour Relations Management from WITS, Hiring Principles from the UNISA, Cost & Management Accounting from IAC and Payroll Administration from SAGE. She’s a member of the Institute of People Management (IPM).

Tumelo is an accomplished admitted attorney with 10 years post-qualification experience, with  a robust legal background and a dynamic skill set. Her professional journey has been marked by diverse experiences, both in-house and private practice, where she served a wide range of corporate and commercial clients. Her areas of specialty encompass drafting and interpretation of commercial agreements, the crafting of incisive legal opinions, the management of both cross-border and local transactions, Compliance and Corporate governance. Furthermore, her competencies extend to company secretarial duties and commercial litigation, ensuring a comprehensive legal service offering.

Prior to joining AMSCO, Tumelo worked in the Financial Services and Capital market space as Legal council: Transact manager and compliance officer.

Tumelo holds an LLB degree, complemented by a Postgraduate Diploma in Contract Drafting and Interpretation from the University of Johannesburg and a Postgraduate Certificate in Banking and Finance at Wits University.

Her current role at AMSCO is Group Legal and Risk Manager which role involves contributing to strategic decision-making, providing legal and operational advice and support to the Group and its subsidiaries, coordinating initiatives within  ExCO, as well as provide corporate governance and company secretarial support.

Richard Barasa joined AMSCO as an Accountant and rose to the role of Finance Manager in charge of the finance department. He is an experienced professional in accounting and financial management.

As Head of Finance he is in charge of aligning financial initiatives to achieve strategic objectives of the organisation by developing and implementing financial processes and controls, analysis and reporting and business decisions support. He is also in charge of managing the ATMS Foundation and development programmes audits. Richard is a Certified Public Accountant (CPA).

Yves Alain Epangue was previously the Managing Director for Francophone Africa, prior to being appointed AMSCO Group CEO. He has a wealth of experience in managing profit centers, cross-functional teams and multi-country operations.

Over the past 20 years, he has held various management and leadership positions within international companies across Africa, in highly competitive industries and business environments. He holds a Post-graduate degree (PhD cycle) in Management and International Business from ESSEC Business School in Douala and HEC Montréal, a Bachelor’s Degree in Economics, as well as a Leadership Diploma from Indian School of Business.